About

My name is Ashlee and I am the owner and creator of Wylde Ivy.  I have a passion for scents, a love of color and texture, and a deep desire to create and capture all things unique and wonderful. I began making my own soaps in 2005 when I owned and operated two hair boutiques.  As the owner and purchaser for the salons, I became quite schooled in hair and skin care needs and ingredients.  I had a deep personal love affair with a particular bar soap that I purchased through one of my suppliers.  One day that soap was discontinued.  I went into an obsessed, caffeine fueled mission to find a replacement.  Through all my shopping and research, a crazy little idea sparked to life in the back of my mind..."you can do this".  So with mad obsession fueling me, I was soon consumed by soap making books and online research and neck deep in bars of soap....my soap.

Soon, my husband and I and our family and friends had more soap then we'd be able to use in a lifetime. With prodding from my salon customers, the first few bars of my soap were placed on the shelf for sale.  They were gone in a day.  More took their place and more, and more.  To my astonishment, the soap was selling.  My soaps needed company of the shelves.  Nothing goes with soap better then lotion.  Soon I was developing more body products like creams and lotions and even a hair care line (of coarse!).  

A year later, I constructed a very basic website with the help of the "HTML Programming for Beginners" book I stole from my husband.  The only intent of that website was for my current customers to keep in touch and see what was currently available.  Imagine my shock when orders started pouring in from not just all over the United States but the whole world.  I just couldn't keep up with the demand, at least not working in the salon full time.  I made the bittersweet decision to close my salon doors, shut my eyes, and leap into the soap making biz letting Wylde Ivy take me where it may.  Here I am, over ten years later and I wouldn't change a thing!

I love soap.  Soap started all of this for me.  I will always love soap.  There is something so humble yet so extraordinary about a bar of handmade soap.  My story doesn't stop with soap though.  My story involves perfume too.   It was shortly after committing to Wylde Ivy full time that I (again with the prodding of my customers) released my first line of perfumes.  It was a simple line of perfumes, nothing more then copies of my soap scents.  I was adding new soaps all the time, creating many limited edition batches.  My library of raw fragrances used in the creation of soaps and lotions grew and grew.  I was surround by scents.  Every kind of scent imaginable.  I started experimenting, blending this with that.  New fragrances were born, my fragrances.  For me, creating scents was like creating visions or dreams.  I could create a scent that reminded me of summers spent laying the grass and cloud gazing when I was a child or of the feeling stepping into a cool, fresh, spring rain.  I fell truly, madly, and deeply in love...again.

Beyond Wylde Ivy, when I'm not daydreaming up new scents and soaps, I'm trying to keep up with my twin daughters and laughing with my husband, running around with my crazy dog, hiking in the Appalachian Mountains surround our home, and taking photographs.  I love traveling and car trips, hiking and the outdoors, watching fish swim, the ocean, and anything that grows.  

I'm always looking for new visions to turn into perfumes.

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Beautiful sweet floral scents in an adorable little set.

Loved it!

Great smell! Wear it everyday, the poison bottles are so cute!

Happy skin

Love this lotion. This is one of my all time favorite vendors. Ashlee is a delight to work with :)

The Owl

Fabulous scent from Wylde Ivy. Thank you Ashlee!

What It's Like to be on the Mountain

I was hiking one day in Colorado up at Hoosier Pass. I saw the Continental Divide and I've never felt more small yet awed in my entire life. We were coming back down the pass and the sun was out and I could smell the dry dirt, hot rocks, various shrubs, and small cedars as we made the descent. That is this cologne. It will remind you of what it's like to be outdoors and to feel alive.

S
Hello September Collection Hemp and Green Tea Lotion
Stephanie
Very nice. soothing to the skin

Very nice. soothing to the skin

I love this product and the names are cool

I love this product and the names are cool

very nice scent. The lotion is creamy and...

very nice scent. The lotion is creamy and nice.

Stunning fragrances!

I tried Lost Lenore, Pink Willow, Blackberry Lace, The Owl, and Jack's Woods. The sizes were generous and more than enough to get a solid opinion on each fragrance. I especially loved Lost Lenore and The Owl, and bought full sizes after trying them. :) Love this shop, thank you!

These were a little smaller than expected...

These were a little smaller than expected but the fragrances were great and I was able to find my favorite - The Moon Never Beams! Amazing!

The two sets purchased are intended as gif...

The two sets purchased are intended as gifts for two avid Poe fans. The packaging is so beautiful! I can't wait to see the box set unwrapped! Thank you so much for the kind additions to my parcel. Your products are divine! Best regards, 🌷

Sweet, smoky goodness.

What a fun scent! Rich honey and vanilla with a wispy smoky twist that adds so much complexity to it. So comfortable and easy to wear. Very much a "cool girl" scent.

Ethereal. 🌹

This perfume has so many layers. It smells like roses pressed in books, like the romance section of the library. Not overly sweet, just so interesting. Nothing like it, absolutely love it.

This coconut 🥥 perfume smells delicious!...

This coconut 🥥 perfume smells delicious! It arrived packaged securely, thoughtfully and intact!
My items were wrapped in lovely packaging!
Thank you for the generous sample perfume & the cute sticker!! I hope to shop here again! 😊💫

T
The Wood Carver Perfume
Tam
One of my favorite fragrances. Thank you!

One of my favorite fragrances. Thank you!

Ashlee makes magical products! :)

Ashlee makes magical products! :)

Beautiful scents but I needed the vanilla...

Beautiful scents but I needed the vanilla one!!

Of course this scent is beautiful! Vanilla...

Of course this scent is beautiful! Vanilla, smoky-definitely unisex. My boyfriend loved it for himself but it's mine lol-my favorite perfume seller on Etsy by far!!!!

J
Creamy Coconut Perfume
Jennifer S.C.
The bottle leaked a little. However, still...

The bottle leaked a little. However, still a quality product.

Intriguing

This perfume is beautiful and perfectly unisex. The coffee grounds really come together with the leather and wood here and make a delicious cozy combination. The vanilla is not too sweet but really balances everything out. 10/10

Amazing products. Amber Atlas is my favori...

Amazing products. Amber Atlas is my favorite right now but when I want something more feminine I go for the Pink Willow, to me it smells just like Lillies.

Also amazing customer service, there was a mix up with one of the samples and it was resolved the next day. Thank you so much!

Ordered a sample of Midnight Dreary, being...

Ordered a sample of Midnight Dreary, being a Poe fan. Such an interesting scent. Very dark academia. Let it dry down to really smell it's wonderful scent.

The number 13 smells so wickedly divine. E...

The number 13 smells so wickedly divine. Enjoy this scene very much. Also loved The moon never beams free sample.

Very fast shipping and beautiful product.

Very fast shipping and beautiful product.

Single Mini Perfume Oil Sample